Business Intelligence (BI) is swirling all around us, consuming much of our daily interactions. Data is growing faster and exponentially. Leading us to the question: "How do I know what I think until I see what I say"? The answer lies within Data Visualization. What we do with all our intelligence, or better yet how quickly we analyze, pivot, drill deeper, visualize and interact with our data will ultimately determine our success in this BI World. Gartner states organizations continue to turn to BI as a vital tool for smarter, more agile and efficient business. We all understand the basics for which BI provides measurements, processes, methods and visualizations which can be easily viewed, analyzed and understood. But, confusion still remains in many users minds regarding what is the "right" BI tool for their company?
Consider the example of the Pilot's instrument panel. The instruments are based upon predetermined information, queries in a top-down approach. The pilot cannot unearth answers as to why the panel shows what it shows; it simply accepts the answers, continues forward and makes decisions based on a one-sided graphical representation. Now, consider if the pilot were able to drill deeper and interact with the data. For example, why is my oil pressure where it is? What if the pilot could interact with the data by adjusting for weather conditions, comparing to previous flights in similar situations, and basically making decisions based on real results in real time? Imagine the insights that pilot could gain. How would his decisions change? You are the pilot of your company, apply this to your data and suddenly, decisions are based on intelligent automation rather than simply performance measurements.
CFO Rapid Fire will answer your question: "How do I know what I think until I see what I say?" As Seth Grimes, owner and principal of a business analytics consulting firm, said, "This technology helps a spectrum of data users create graphical magic…Enhanced reality is the future, already possible to an extent via our mobile devices, where we're presented with situational relevant information that enables better-informed decision making." It is time to create "Magic with your Data" and "See what you Say!"
